Beach Easy Labels

Packaging / Label Design

The Myrtle Beach Area Chamber of Commerce came to us with an idea. Their community is centered around connecting people and creating priceless memories at a beach-centric destination that offers something for everyone. In an effort to capture the essence of Myrtle Beach’s coastal lifestyle, the Myrtle Beach Area Chamber of Commerce created Beach Easy to bring the beach lifestyle together as one. There isn't a better way to preset this than with an easy-drinking wheat beer crafted with zesty citrus and unmalted wheat perfect for kicking back on the beach.
We were thrilled to come alongside them to help with the creation of the custom label design, other marketing materials, and be part of this collaboration between Visit Myrtle Beach and Grand Strand Brewing Company to bring the essence of coastal community to all of North Carolina and beyond. Our design reflects the culture of Beach Easy, “BE”, and embodies the invitation to become a part of the Myrtle Beach culture. And to live on beach time, no matter where you are.

The growing list of locations to get your Beach Easy starts at Grand Strand Brewing Company, the Total Wine on Seaboard Street in Myrtle Beach, and The Hangout, another popular spot on Broadway at the beach.
RedSuit Fun
Beach Easy Collateral
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